Know your competitors and periodically make a serious study of their online presence and what they are offering. Evaluate what you think they're doing right (and wrong) in all of these places. Read their reviews to see what actual customers liked (and also where the competitor came up short). Come up with strategies to compete head on and claim your own share of the market. Armed with knowledge and strategies, you can place compelling ads that hit all the right notes with prospective customers. Cdesigns has extensive experience in designing on-line ads.  

The Rule of 7's in marketing says that a customer prospect must see your brand (or ad) at least 7 times before they will be stirred to take action. Online advertising is one way to achieve this type of engagement. Research where your potential customers spend the bulk of their time online. By placing your ads in those places, it's more likely that customers will be engaged by them enough times to eventually take the desired action you're looking for.

Even more powerful is when customer prospects see your message in multiple ways, such as in an online ad, in a direct mail piece, and at an event. A multi-channel marketing approach reinforces the notion that your brand is credible and successful.

Cdesigns can help you with ad creation.

With our products it's easy to get the "visit our website" message out. All printable items are an opportunity to show your website's url.

Have deals or discounts that can only be found on the website. Get other people to talk about you online and (better yet) actually provide a link to your site.

Contacting people by mail, tv, or radio is a little less personal, but you can reach a large audience fairly quickly. Tell them about your website and give them a good reason to visit.

Once people arrive at your website, make sure they don't find broken links, poor quality images, outdated images, garbled messages, tiny print, inappropriate fonts, confusing navigation, no chat or help feature, outdated contact information and worse. The list of potential pitfalls is a lengthy one. Invest in a quality website that can grow with your brand, one that visitors will leave feeling confident about your brand, not frustrated.